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The Art of Storytelling in One Word

Think of alignment as a story. 

The moment we set a mission for ourselves, a new story begins. The mission embodies the message of the story, and our “why” behind the story. 

Everything we do from our goals to our actions and decisions determine the plot to our story. 

The characters, the scenery, the narrator, well they paint the perspective and picture so you can better tell the story.

Excerpt from The Triple Alignment Model